The entrepreneurial process that brought about the creation and growth Essay

The entrepreneurial process that brought about the creation and growth of the business venture, mySmoothie, by the innovative entrepreneur, Domeniqu - Essay Example Even though managers and staff may have their own roles, the role of the entrepreneur is most pivotal because the entrepreneur represents the vision and future if the business (McCarthy, 2001). This is to say that, the entrepreneur has vital roles to play in terms of process and behavior and it is only when these roles are played well that growth and expansion can come about. To this effect, the writer is putting mySmoothie on the periscope to critically analyze, using theories and concepts from entrepreneurship to explain how the business venture has operated and the positive outcomes that has resulted particularly from its entrepreneurial process. Entrepreneurial Processes adopted by mySmoothie As far as entrepreneurship processes are concerned, mySmoothie has adhered to three major and important concepts and theories of entrepreneurship. These are recognizing opportunities and generating ideas, decision making and planning, and marketing. Diagrammatically, the write-up shall be pr esented as below: Firstly, Domenique and for that matter mySmoothie has in place entrepreneurial processes that ensure that production and operations of the company meet the needs of consumers. According to the International Institute for Management Development, IMD (2007), mySmoothie was started out of the theory of recognizing opportunities and generating ideas in the sense that, Domenique Forsberg took advantage of the absence of winter in Sweden in 2004 to start a company that rightly matched the prevailing whether at the time. The opportunity was the absence of winter and the idea generated was to start a fruit drink company that would produce chilled drinks to cool the thirst of consumers. This indeed worked perfectly and was a step in the right direction. Indeed, in entrepreneurship, the process of meeting the needs of consumers is paramount in choosing what to deal in. This is because consumers are becoming more and insightful of the need to purchase products that match thei r needs rather than those that match their wants. It is no wonder therefore that after just two year of operation, mySmoothie was reported to have made â‚ ¬1 million in 2006 (IMD, 2007, p.1). Such operations of recognizing opportunities and generating ideas have continued to be one of the most adhered theories for mySmoothie in all its business processes. For instance the company has recognized the prevailing health concerns associated with the use of sugar, preservatives and other additive and come up with the idea of eliminating the use of these compounds from its products (BevNET, 2011). The process of decision making and planning at mySmoothie is also in conformity with entrepreneurial concepts and theory on leadership. Ashley (2010) opines that â€Å"leadership philosophy is a set of beliefs and principles that strongly influence how we perceive ourselves within an organization and those that we lead.† This explanation goes a long way to explain the importance of lead ership in any given organization or establishment, of which mySmoothie is not excluded. According to Ashley (2010), one important component of leadership is decision making. In entrepreneurial theories, there are three major types of entrepreneurs as far as decision making is concerned. These are authoritarian or autocratic leaders, participative or democratic leaders and delegative or free reign leadership (Clark, 2006). According to Clark (2006), â€Å"a good leader (entrepreneur) uses all three styles, depending on what forces are involved between the followers, the leader and the situation.† Relating this assertion to mySmoothie, it will be right to say that the process of decision making and planning is at its best in the organization. This is because at mySmoothie,

Biography of Annointed Gifts Essay Example for Free

Biography of Annointed Gifts Essay Annointed Gifts was established in September of 2006 by Rev. Dr. Johnnie E. Jordan Sr. Through Pastor Jordans’ vision he brought forth six anointed young men to spread the word of God through their musical talent of playing instruments, and their special talent of vocals. Minister Nelton Shorter Jr. (Jay-Jay) who is the minister of music at his home church Union Second Baptist been playing keyboard, singing gospel( songwriting) for over twenty years. Davell Davis (Ace) who is the minister of music at his home church Rising Star C. O.G.I.C. been playing keyboard and singing(songwriting) gospel for over fifteen years. Christopher Jordan has been playing drums, singing(songwriting ), for the lord under the leadership of his father and pastor of Greater Mt. Olive M.B.C. for over twentyfive years. Paul Washington plays lead guitar at Greater Mt. Olive M.B.C. and has been playing singing(songwriting) Gospel for over thirty years. Clarence Trotter received his calling at an early age. He has been playing bass guitar singing(songwriting) Gospel for over twenty years. Marvin Jordan began to get involved as an audio technician and sound check person at Greater Mt. Olive M.B.C. in 1986. He has over twenty years of experience in audio engineering In the short time that Annointed Gifts been together, they have been fortunate blessed to perform with some of the big names of gospel quartet. They performed with The Williams Brothers, The Mighty Clouds of Joy at The Detroit Opera House .They also performed out of state as well as all over the Michigan area with some of gospel greats such as Doc McKenzie The Hi-Lites,The Pilgrim Jubilees,Keith Wonderboy Johnson, Dewayne Watkins former member of Canton Spirituals, Park Stewart former member of Commission, Darius Twyman , George Dean The Gospel Four, Evelyne Turrtine’ Agee and even received great reviews from the Legendary Spanky. Annointed Gifts is truly a blessing from heaven abling them to pass on Gods’ message through song and praises.

Comparing British Airways With Virgin Atlantic Airways

Comparing British Airways With Virgin Atlantic Airways Marketing is everywhere.formally or informally ,people and organizations engage in a vast number of activities that we could call marketing.(Philip kotler 2009) The assignment focuses on analyzing summarizing and comparing two companies which deals in same sector or industry with a marketing aspect. The purpose states that the study of the module Marketing Management needs to be implemented in virtual front by providing meaningful process to the company chosen and revise the value proposition. The assignment is divided into step-by-step parts towards preparing a plan for the organization under study. Select two companies in the same sector/industry. Answer: The requirement of the question speaks about the two companies to be selected of the same industry which can be compared on various aspects particularly marketing strategy on a global scale; I have chosen the following two companies: British Airways Virgin Atlantic airways The reasons for selecting these companies are: The value proposition of both the companies can be compared and differentiated based on their marketing assets. Both the companies are intense competitors in the business of airlines and in providing superior quality of services to the customers . British Airways- Company profile British Airways is the airline company of the United Kingdom. It has its headquarter in Waterside which is near its main hub at London Heathrow Airport and it is the largest airline in UK on the basis of fleet size, international flights and international destinations. Its second hub is London Gatwick Airport. The British Airways Group was formed on 1 September 1974. BA was formed by the merger of two large London-based airlines, British Overseas Airways Corporation (BOAC) and British European Airways Corporation (BEA), and two much smaller airlines, Cambrian Airways Cardiff and Northeast Airlines Newcastle upon Tyne. BA was one of only two airlines to operate the supersonic Aerospatiale-BAC Concorde inaugurating the worlds first supersonic passenger service in January 1976. BA became the worlds most profitable airline under the slogan The Worlds Favorite Airline. Rather it was earlier Boeing customer. The formation of Richard Bransons Virgin Atlantic Airways in 1984 began a tense relationship with BA. The main activities of British Airways Plc and its subsidiary undertakings are the operation of international and domestic scheduled air services for the carriage of passengers, freight and mail and the provision of ancillary services. Franchisees Comair, based in South Africa, franchisee since 1996. Sun Air, based in Denmark, franchisee since 1 August 1996. http://uk.reuters.com/business/quotes/companyProfile?symbol=BAY.L Virgin Atlantic Airways- Company Profile Virgin Atlantic Airways Limited (operating as Virgin Atlantic) is a British airline owned by Sir Richard Bransons Virgin Group (51%) and Singapore Airlines (49%). It is headquartered in Crawley, West Sussex, England, near London Gatwick Airport. It operates between the United Kingdom and North America, the Caribbean, Africa, the Middle East, Asia, and Australia from main bases at Gatwick and London Heathrow Airport, using a mixed fleet of Airbus and Boeing wide-body aircraft. The company holds a CAA Type A Operating License to carry passengers, cargo, and mail on aircraft with 20 or more seats. In the year to February 2009, Virgin Atlantic carried 5.77 million passengers and made an annual profit of  £68.4 million on turnover of  £2,580 million. Question 2. Analyze, evaluate, compare and contrast their mission statements, value; comparative differentiation, position and marketing assets. Answer: On a preliminary note it is important to understand the concepts of Mission and Vision for a particular organization. Vision Statements and Mission Statements are the inspiring words chosen by successful leaders to clearly and concisely convey the direction of the organization. By crafting a clear mission statement and vision statement, you can powerfully communicate your intentions and motivate your team or organization to realize an attractive and inspiring common vision of the future. According to Wikipedia- The Free Encyclopedia a Mission Mission, which includes a statement of company values, is an important tool for managers to assert their leadership within the organization. By authors- Mary Klemm*, Stuart Sanderson*  and George Luffman* University of Bradford Management Centre, USA While a Vision Vision is an independent, non-profit motive. Its main efforts are dedicated to strategic thinking on the transformations triggered by technologies and globalisation. en.wikipedia.org/wiki/Vision_(Italian_think_tank) Definition of Mission Statement by Alan Gleeson defines as the essence or purpose of a company what it stands for i.e. what broad products or services it intends to offer to satisfy the customers need . The mission statement also gives readers an idea on the  raison dà ªtre  of the company and was initially designed as a means by which potential shareholders and investors could understand the purpose of the company that they were considering investing in.   A Mission Statement defines the organizations objectives and primary motives. Its prime function is internal to define the key measure or key to measures the organizations success and its prime shareholder is the leadership team as stockholders. Wikipedia- The Free Encyclopedia defines Mission statement as a formal, short, written statement of the purpose of a  company  or  organization. The mission statement should guide the actions of the organization, spell out its overall goal, provide a sense of direction, and guide decision-making. It provides the framework or context within which the companys strategies are formulated.  Historically it is associated with  Christian  religious  groups; indeed, for many years, a  missionary  was assumed to be a person on a specifically religious mission. The word mission dates from 1598, originally of Jesuits sending (missio, Latin for act of sending) members abroad. Definition of Vision statement by Wikipedia- The Free Encyclopedia  outlines the organization it wants to be, or how it wants the world in which it operates to be. It focuses on the future Or a source of inspiration to the organization. It provides clear decision-making criteria to the organization. Vision Statements also define the organizations purpose, and values are been guided in beliefs about how things should be done. The vision statement states about both the purposes and values of the organization. For employees, it states about how they are expected to behave and motivate them to give their best. Communicate with customers, it shapes customers understanding of why and how they should work with the organization. The difference between Mission and Vision statement is a Mission statement contains the information of the company in a nutshell about its products and services to customers while a Vision statement offers the future perspectives of the company or organization, the purpose or broader goal for being in existence or in the business. Mission and Vision Statements of the British Airways and Virgin Atlantic are discussed below: Mission statement of British Airways- There is no official mission statement from the companys website instead the social blogs have various statements out of which the best one chosen To be the undisputed leader in the world of airlines for the next millennium Vision statement of British Airways- The Worlds Favourite Airline Mission Statement of Virgin Atlantic- Safety, security and consistent delivery of the basics are the foundation of everything we do. Vision statement of British Airways- To grow a profitable airline, where people love to fly and where people love to work Analyzing the Mission and Vision statements The mission and vision statements of British airways seems to be in the line of business as both focus on world class operations not just local or domestic functioning, hence it is recommended that being a company which caters large scale audience/customers British Airways has to focus on its principles of functioning to achieve its vision. As far as Virgin Atlantic is concerned, nowhere it mentions about the functioning and catering the audiences of the world, it is known fact that Virgin Atlantic is more of a British nature and caters or prefers services priority to British audiences hence it needs to change its mission and vision statement which though is appealing but doesnt come in the line of business. Question 3: Benchmark the two companies. Answer: Benchmarking  is the process of analyzing , summarizing and comparing ones business processes model and performance metrics to industry bests or best practices from other industries in same sector. Dimensions are use to measure quality, time, and cost of the organization. Learning from experiences mean doing things better, faster, and cheaper. Benchmarking involves management identifying and evaluating the best firms in their area of work or any other industry where similar processes exist and comparing the results and processes of those studied (the targets) to ones own results and processes to learn how well the targets are been performed and more importantly, how they do it. Mission and Vision Statements and the Customer (Client) Surveys are the most used (by 77% of organisations) of 20 improvement tools, followed by  SWOT analysis(72%), and Informal Benchmarking (68%) for benchmarking.( www.bashares.com) 34`

Red Badge of Courage :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  The Red Badge of Courage takes place during the Civil war and begins with a soldier named Jim Conklin returning back to his regiment to inform them that they might go into battle any day now. The main character of the story Henry Fleming who was recently recruited in the 304th regiment begins to worry about how brave he really is since he has never really been in battle before. The main reason he joined the army was for the honor and glory that came after the battle but he never really analyzed what it took to gain all the glory and honor that he wanted to obtain.   Ã‚  Ã‚  Ã‚  Ã‚   The regiment marches for several days until they are finally faced with a real engagement by the enemy ( confederate soldiers). Henry is surrounded by his fellow union soldiers, so he begins to fire his gun as the other members of the regiments but ultimately he scared in the midst of battle. Eventually the union soldiers prevail over the confederate soldiers as the victors and begin to congratulate one another, shortly after Henry decides to take a nap. Henry is awaken by the sound of the confederate soldiers attacking his regiment and fear ceases him and causes him to run away from the battle. While walking across the fields Henry tries to reason with himself and convince himself that there was no way that his regiment could have won so he was right to run away and save himself, because staying would have been like committing suicide. After a while Henry encounters a commander talking to a general and overhears that his regiment was able to hold back the confed erate charge. This comment further depresses Henry but he still tries to console himself by holding on to the belief that all he did was preserve himself.   Ã‚  Ã‚  Ã‚  Ã‚  Shortly following that event Henry came across a group of wounded soldiers and decided to sneak into their line as an injured. He comes in contact with a proud soldier who talks about the courage of the soldiers in the army despite the injuries that he received which includes a bloody head and a broken arm. The wounded soldier goes on to ask Henry what kind of injuries has he acquired in battle; Henry frightened by the question hurries away toward the from of the line. Surprisingly Henry finds Jim Conklin in the line badly injured from the first battle that he endured.

Multi Track History :: essays research papers

60s Research Document 4.1.1,2 History and development of the Multitrack Recorder Multitrack recorders were originally developed in the early 1950s in Germany. The initial principle of multitracks was to divide a tape in two parts and record different sounds onto each and play them back concurrently. The fact that both tracks would be on the same tape would mean they would be synchronised exactly. In classical music recordings of the 1950s, the early two track machines were first used and recorded in stereo. Two different mics would be used and these signals would be recorded simultaneously. Pop and jazz recordings however, remained in mono until the mid sixties. The first three track recorder is attributed to Les Paul who developed the system with his wife, singer Mary Ford. Ampex were soon to realise the possibilities of such a machine and bought the device from Paul. Ampex quickly released a refined version of the three track which was in common use until the birth of 4-track in the mid 1960s. Many Motown hits and, maybe most famously, Phil Spector’s â⠂¬ËœWall Of Sound’ were recorded on three track machines. When 4-track was born, a new world of recording and bouncing possibilities was opened up to the recording industry. Most Beatles and Rolling Stones albums were recorded in 4-track and Abbey Road became world renowned in the art of 4-track recording. Their engineers seemed to be able to create vast recordings, which required numerous bounces, whilst keeping unwanted bounce noise to a minimum. 4-track also paved the way for innovations in sound such as Quadraphonic. This system used each track as a means of creating a 360 ° mix. Albums like Pink Floyd’s ‘Dark Side Of The Moon’ and Mike Oldfield’s ‘Tubular Bells’ were recorded in Quadraphonic (as well as Stereo) but the system never really took off. It did however have a significant part to play in the development of surround sound. By 1970 the 16-track recorder was emerging in the rock scene of the United States though the Beatles stuck with the 8-track to record their final albums. Split bank designs became popular offering a main bank of faders used for the mic/line inputs, a separate bank controlling monitor levels and cue mixes and a final section used for other submixes and reverb chambers. The typical price for a 16-track recorder was around $35,000 however the problem of noise build up with numerous tracks still existed (this is the main reason for the lack of interest in 24-track machines at the time).

Ukraine After The Chernobyl Disaster in 1986 Essay -- neutralization pr

At the beginning of our project we considered Bertolt Brecht as a possible practitioner for our piece. By using his alienation technique we planned to create a multi-media theatre performance. As a collective, we considered doing this by examining relevant topics and implementing a mixture of verbatim theatre and devised script techniques. However, Augusto Boal is the name of the practitioner that we mainly used throughout the show. We chose Boal, because of the nature of his techniques, which allowed us to experiment with various themes and ideas throughout the performance. Our genuine idea was to create a piece that would show how the media can be used as a source of manipulation of the mass population. Furthermore, showing how the government can use this medium in their advantage, hence controlling the minds of the masses. We based this idea on Boal’s techniques that would involve the audience’s participation. A member of our group came up with the idea of luring the audience into believing that something is real, when in fact it was completely made-up by our group. By using Boal’s theatre techniques such as Forum Theatre, Joker System, Newspaper Theatre and Image Theatre we set out to convince our audience that the British government are planning to release into the atmosphere a new chemical compound called E307 that slows down cells degeneration, thus making people live longer and be healthier. The E307 compound stemmed from our initial idea to create a gas called â€Å"Anarchy Gas† that would have been used to counteract and absorb some of the nuclear radiation over Ukraine after the Chernobyl Disaster in 1986 and eventually speed up the neutralization process. As we delved into our research we divided ourselves in pairs, in or... ...-techniques.html. Last accessed 19th May 2014. David Farmer. (2010). Image Theatre. Available: http://dramaresource.com/strategies/image-theatre. Last accessed 20th May 2014. S. Leigh Thompson. (2006). What is Theatre of the Oppressed?: Image Theatre. Available: http://theforumproject.org/whatisto/imagetheatre/. Last accessed 20th May 2014. Jaqueline D. Burleson (1991). AUGUSTO BOAL’S THEATRE OF THE OPPRESSED IN THE PUBLIC SPEAKING AND INTERPERSONAL COMMUNICATION CLASSROOMS . Louisiana State University: The Department of Communication Studies. 17-30. The Brecht Forum. (2007). AUGUSTO BOAL & THE THEATER OF THE OPPRESSED. Available: http://brechtforum.org/abouttop. Last accessed 22nd May 2014. Alex Maccioni. (2009). AUGUSTO BOAL: THEATRE OF THE OPPRESSED. Available: http://chiaroscuromagazine.com/critique/augusto-boal-theatre-oppressed. Last accessed 22nd May 2014.

Sabah Issue

The armed intrusion into Sabah by Sulu terrorists is a blow to the progress of the BIMP-EAGA (Brunei, Indonesia, Malaysia, Philippines-East Asean Growth Area (BIMP-EAGA), says BIMP-EAGA Malaysia Business Council chairman Datuk Roselan Johar Mohamed. Expressing profound dismay over the incident, he called on BIMP-EAGA member countries to go back to the original status quo, focusing more on accelerating economic development in the four countries in a safe and conducive manner.Quoting the age-old saying â€Å"we cannot negotiate if you are pointing a gun at me†, Roselan said that it was true in the context of the sub-regional grouping, which was launched in 1994. â€Å"We must all retract and go back to the drawing board, rethink and revisit our strategy and go back to the negotiating table,† he told Bernama.Roselan was commenting on the recent statement by Former Philippines’ President Fidel Ramos with regard to the standoff in Lahad Datu in the east coast of Sabah , that the BIMP-EAGA should be revived by the countries concerned as the grouping was the key to improve the people’s conditions in south Philippines, Borneo Island and adjacent areas. â€Å"The BIMP-EAGA is the win-win strategy if we are looking from the perspective of a better, more prosperous, more peaceful, more harmonious and more sustainable future for all peoples,† Ramos was quoted as saying.Ramos said the potentials of the BIMP-EAGA were so great that even foreign local governments such as Australia’s Northern Territory and Western Australia states had joined the grouping as associates. Ramos said that during his administration, he tried to set up a corporation that would develop the BIMP-EAGA sub-region. The company is to be jointly run by Malaysia, the Sulu Sultanate’s heirs and private sector partners.The company’s revenue can substitute the annual RM5,300 as the rent to the sultanate’s heirs, Ramos said. In this respect, Roselan acknowledged Ramos’ role in the establisment of BIMP-EAGA, saying that the Former Philippines’ President was both vocal and wise when he initiated the BIMP-EAGA concept together with Malaysia’s former Prime Minister Tun Dr Mahathir Mohamad.